Five Simple Steps to a Successful Native Ad Campaign

Jonathan David, CEO and Founder of Tapstone, has overseen the development and delivery of more than 1,000 successful native ad campaigns to date. Here are his five simple steps to native campaign success, that you can get started on right now: Get Your Targeting On Point Goldilocks knew her stuff. She didn’t settle on anything...

This Week in Ad Tech

This week Facebook unveiled its new product ad formats which use the targeting and personal interest data of Facebook users to serve retailer product ad’s to a primed audience. AdWeek, reporter Garrett Stoane points out that this new service goes head to head with Google’s Shopping Ads (the visual ads that appear above search listings...

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